What We Do - TBC Marketing

What We Do

From public relations to branding and most things in-between including email marketing, social media strategies and website building, TBC Marketing does it all, well most of it anyway. What we’re actually good at is seeing where our clients want to go, what they want their businesses to achieve and then we help get them there.

Ok, we know we’re biased but we believe that good marketing underpins every successful business, in fact we’re sure of it.

But what is marketing? There are lots of definitions and we partially like the one from Dr Philip Kotler as it really does say it all – “The science and art of exploring, creating, and delivering value to satisfy the needs of a target market at a profit.  Marketing identifies unfulfilled needs and desires. It defines, measures and quantifies the size of the identified market and the profit potential. It pinpoints which segments the company is capable of serving best and it designs and promotes the appropriate products and services.”

However, we know that’s a bit much really so we’ve come up with this:

“Developing and delivering your business brand so it becomes obvious to your customers and potential customers that you’re exactly what they need.”

There are lots more we could have said; after all we haven’t mentioned profit, finding your potential customers or how your customers are going to find you but we do know those things are crucial as well.

What we also know is that marketing is massive, we mean really massive. It encroaches every single thing you do in business and that’s why we’ve split TBC Marketing into different parts. It’s not that we’re multiple personalities, we think it just makes things easier that way.

Check out the different sections to see what each part does. Oh yes, we also bring all the parts together – that’s what we love doing the most.

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